Hi, I'm Sanoop Balan — a digital marketing strategist helping Kerala businesses scale through data-driven SEO, Google Ads & Brand Strategy that delivers measurable ROI. Based in Kozhikode, working with brands across Kerala since 2016.
Where it all began — building an understanding of digital audiences and content strategy from inside an academic institution.
Scaled into senior technical SEO at one of Kerala's leading software companies — building the analytical rigour that underpins every audit I run today.
Parallel agency experience managing SEO and paid campaigns across multiple industries simultaneously — where multi-client strategy became second nature.
Expanded beyond Kerala to consult for e-commerce and B2B clients in Qatar and the UAE — restructuring product catalogues and building revenue-first SEO strategies for international markets.
When you teach SEO, you sharpen everything. Training the next generation of digital marketers keeps methods current, tested, and honest.
Revenue-first strategies across SEO, GBP, Google Ads, Social Media, Content, and Web Development.
Not just rankings — revenue. Semantic SEO, technical audits, and Kerala market psychology working together to dominate Google. I track the latest trends to build strategies that rank your website at the top of Google, targeting the right audience effectively.
10+ Years RankingDominate the Local 3-Pack. As a Top-Rated Local Guide and a Google Business Profile Expert in Kerala with over 1 Crore Google Maps photo views, I implement advanced citation strategies to rank your business in local search. "Near Me" searches are skyrocketing in Calicut — your profile needs to be there.
1 Cr+ Maps ViewsMaximum ROAS. High-intent targeting built around Kerala's purchase psychology. I specialise in ROI-focused campaign setup, PPC keyword research & negative keyword filtering, ad copywriting & A/B testing, and conversion rate optimisation.
Paid MediaData-first content strategies that convert Kerala's social audience into loyal customers. I move beyond vanity metrics to focus on Conversion Rate Optimisation, creating data-backed content strategies that turn scrollers into customers.
Engagement & CROEEAT-aligned, search-intent driven content that ranks on Google and converts visitors into customers. As an SEO expert in Kerala, I create content well-versed in recent algorithm updates — from web page content to informative blog posts.
EEAT-AlignedSEO-first, Core Web Vitals optimised, built to convert. A visually appealing site is useless if it fails Core Web Vitals tests. I build responsive, SEO-friendly websites that load instantly across India, keeping bounce rates low and conversions high.
90+ PageSpeedTransform raw data into actionable insights with automated, real-time dashboards. I build custom Looker Studio reports that track your SEO, Google Ads, and social media performance in one transparent view.
Data & AnalyticsTraffic is meaningless if it doesn't convert. I analyze user behavior, optimize landing pages, and refine your sales funnel to turn more of your existing website visitors into paying customers and qualified leads.
CRO & UXIn a market flooded with freelancers, I don't just follow digital trends — as an SEO & Digital Marketing Mentor, I decode them.
Every strategy is tied to measurable business outcomes. Not just traffic — leads, conversions, and real ROI from day one.
Deep understanding of how Kerala's consumers search, decide, and buy. Localised strategies that outperform generic approaches.
Over a decade of hands-on work across local businesses, international e-commerce, and professional student mentoring since 2016.
Learn Digital Marketing from a Practicing Strategist, not a Theory Tutor. Unlike traditional institutes that teach outdated modules, I train you on the exact strategies I use to generate 1,000+ enquiries for my clients. Master SEO, Google Maps, and Performance Marketing with live projects.
Over 10 years working inside Kerala's top digital marketing academies and managing live campaigns for real businesses.
Creative-first media academy shaping the next generation of marketers. Sanoop serves as a core SEO & Performance Marketing mentor.
Performance & SEO TrainerOne of Kerala's most established digital marketing agency and academy, founded in 2005. Specialist trainer in advanced SEO, semantic search, and local market strategy.
SEO & GBP TrainerLeading learning platform offering career-focused digital marketing programs. Currently works as a GBP and SEO trainer delivering practical, hands-on training.
GBP & SEO TrainerEdumpus Upskill is a professional skill-development and training institute that offers an industry-oriented Digital Marketing Course. Located in Calicut
Digital Marketing TrainerI have executed revenue-focused SEO and digital marketing campaigns for a diverse range of clients, from local Kerala startups to international brands.
Real feedback from real clients on digital marketing strategy, SEO expertise, and measurable growth results.
Sanoop completely transformed our local visibility in Kozhikode. Within 3 months we were ranking in the local pack for our most competitive keywords. His approach to GBP is unlike anything I've seen.
The SEO strategy Sanoop built for our business was data-backed and executed flawlessly. We saw measurable improvement in organic traffic and enquiries within the first quarter. GSC numbers don't lie.
Trained under Sanoop at Entri App. The way he explains SEO concepts — from schema markup to entity authority — with real examples from his own client work is incredibly valuable. Best investment I made.
Helping businesses dominate local search across all major districts in Kerala.
Enterprise SEO and brand scaling in the capital.
Thrissur has rapidly transformed into a vibrant hub for digital marketing services and education in Kerala
I respond to every enquiry personally. You can expect a reply within 24 hours on working days. For faster response, WhatsApp is the best way to reach me.
Please remember that in most cases my responses will not be immediate. I do my best to respond within 24 hours. Based in Kozhikode, Kerala — working globally.