GBP Optimization for Arabic Restaurant in Kerala

GBP Optimization for Arabian Restaurant in Kerala

How Local SEO Turned a Low-Visibility Restaurant into a Local Favorite in Just 45 Days. an authentic Arabian restaurant nestled in the heart of Kerala, struggled to attract local diners despite rave reviews. We leveraged powerful Local SEO strategies to transform its online presence. Here's how we ranked them on the top of Google Maps and brought in foot traffic like never before

The Challenge

Most Arabic restaurants in Kerala face a major challenge when it comes to ranking on Google Business Profiles: They often get lost in a sea of generic keywords like “restaurants near me” or “best food in town”. Since these keywords are overly broad and highly competitive, the restaurant’s profile gets buried under popular multi-cuisine or older established outlets—even when the search intent is specifically Arabic food.

Tasty Food but No Online Presence

They relied solely on word-of-mouth and Instagram posts. They had a Google Business Profile (GBP), but it was incomplete and unoptimized. With no keyword targeting, inconsistent NAP details, and minimal reviews, the restaurant barely showed up in local searches. Our job was to fix this and fast.

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What We Did

Google Business Profile Optimization

Updated NAP, business hours, categories, and crafted a keyword-rich business description.

Photo & Menu Upload Strategy

Uploaded high-quality food and ambience photos, along with a readable, mobile-friendly menu.

Review Generation Campaign

Created a system to collect reviews with keywords like “best mandi in Calicut” organically mentioned by customers

Location-Based Keyword Targeting

Targeted keywords like “Arabian restaurant near me,” “best mandi in Kozhikode,” and “Calicut Arabic food” in GBP posts.

Local Citations and Directory Listings

Submitted to top food directories and local Kerala business listings to boost authority.

Weekly Google Posts with Offers & Updates

Published weekly posts highlighting new dishes, Ramadan specials, and dine-in offers using location-focused copy.

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